 |
 |

Sweet Red Wines
Increase Sales 247%
Barefoot Sweet Red Wine
There is also a huge surge, 91% in Moscato, a sweet white wine according to this article about the new popularity of sweet red wines. The increases in sales were measured by Nielsen Co. and the wineries are preparing themselves to oblige this significant jump in the market.
For the last 20 years I've been singing the praises of quality sweet wines but this new breed of sweet red wines is not quite the same as the dessert wines and late harvest bottles that captured my attention. These new sweet reds are a Syrah, Merlot and Cabernet Sauvignon blend made by careful acid control and of course selecting the proper grapes. The interesting part is these wines are not really comparable to the sugary sweet Boone's Farm, a most forgettable wine.
The interest comes from "middle income 21- to 35-year-olds weaned on a steady diet of Coca-Cola and other sweet drinks, who are just now experimenting with wine." That makes perfect sense because the Barefoot Sweet Red Wine made by E.&J. Gallo Winery and Sutter Home Winery's Sweet Red Wine are catching on with this target market even in California. That is a surprise because for the last ten years California wine drinkers, in general, have stayed away from sweet reds while comparing it to the sweet unsophisticated White Zinfandels.
The prices are reasonable for the sweet red wines, for example a Carlo Rossi Sweet Red Fine Table Wine in a 4 liter jug is priced at $9.97 at Walmart. Others go out of their way to point out these wines are made from "100% grape juice" in an apparent effort to separate this offering from lower quality offerings known for sweetness. There must be something to all this making it worth checking out. Wine should be enjoyed and if it comes from a Barefoot Wine bottle; that is an interesting new twist on what has been available up until now.
Here is an idea: Use this wine to make a Sangria on a hot summer day to cool and refresh.
Cheers.
Click here to leave Sweet Red Wines and return to the main page for Sweet Red Wines.
Click here to post comments.
Join in and write your own page! It's easy to do. How?
Simply click here to return to Learning About Wine.
|
|
 from: Cellars Wine Club
UNIQUE GIFT IDEAS All wine themed gifts. Everybody always wants to find the perfect unique gift ideas. Get them here.
WINE CLUBS Send a wine club gift for as low as $19. This is an overview of the best wine clubs available online.
NAPA VALLEY GIFTS No matter what the occasion is, giving wine related gifts is both fun and appropriate.
WEDDING WINE LABELS Personalize every aspect of your wedding, including the wine and water bottles. You can use your own colors, words and styles to achieve the same theme as the rest of your wedding.
HEALTH BENEFITS OF RED WINE News stories and reports have been buzzing with all of the latest about resveratrol and how healthy red wine truly is.

Cellars Wine Club Our highest recommended wine club based on feedback from members. These memberships make a perfect gift idea for any wine lover.

Wine Country Gift Baskets We have a huge assortment of baskets for every time of the year with wine, fruits, chocolate and gourmet foods.
Top 10 Ideas for Last Minute Gift Ideas Desperate for getting that gift? Expedited shipping and delivery is available for any kind of occasion.

Want Fresh Updates on the Best Wine Deals?
Join other subscribers of our Best Wine Deals and be first in line for special alerts.
|
 |